Digital design trends that shaped 2023 - Luminary

2023 was a defining year for digital design and how our workflows have been impacted by the emergence of new technologies. As we usher in 2024, we take a look back on some of the design trends that impacted the way we design at Luminary.

Variables f.k.a ‘design tokens’

Variables are a powerful set of preset properties that define the visual language of a design system. They serve as the building blocks for creating consistent and cohesive designs across all digital products. Variables are currently able to manage colour, effects and layout specifications. Eventually they will also be able to manage typography and spacing properties. By centralising variables, our design and development teams have been able to easily make changes, ensure consistency, and save time in the design process.

Image source: Material Design Blog

Variables have recently become a native feature in Figma. Before that update, teams were reliant on plugins such as Swapper and Toolabs to implement and manage variables. You can read more about variables and how Luminary has embraced these into our process here.

Greater advocacy for accessibility

The state of accessibility in digital in 2023 was a mixed bag. While there has been significant progress in recent years, there is still a lot of work to be done to ensure that digital products are fully accessible to everyone. We must continue the good fight!

One positive development in 2023 was that many designers and developers are now aware of the importance of accessibility and are taking better steps to make their products more inclusive. There is a call to action for agencies, teams and individuals to advocate and educate about the importance of better accessibility and inclusivity in the experiences we send out to the world. The areas in which we still see the need for greater improvement are:

Colour contrast ratios need to be improved, ensuring content is not difficult for people with low vision to read text and identify actions and links
Lack of closed captions or transcripts for videos, making them inaccessible to people who are deaf or hard of hearing
Form validation and labelling need clarity, making it difficult for people using screen readers to understand the purpose of each element
There is a lack of support for keyboard-only navigation, which can make it difficult or impossible for people with certain physical disabilities to interact with digital experiences.

Design and development teams must prioritise advocating for accessibility from the beginning of the design process and to continually test and iterate on their products to ensure that they are as inclusive as possible. Read more about how we design for accessibility.

No code or no design?

How might we design directly into code, or how might we code without designs?

Bridging the gap between design and development and releasing products as soon as possible was a key focus for 2023. Design systems have matured over the past few years, especially with the emergence of design tokens, becoming consistent and scalable across various digital channels. Teams are evolving their traditional workflows, recognising the need to get to market as quickly as possible and iterating upon each release instead of lengthy timelines.

Agile has largely enabled this fast-moving way of working since its adoption, but teams are now finding ways to design directly into code and in some cases negating the need for all features and components to be designed at all.

Tools such as builder.io Visual CoPilot enable teams to take designs from Figma and automatically generate framework code, along with tailend styles. This is a powerful new way of building interfaces that will likely change the way we think about the traditional production line of creating digital experiences. Other tools such as Framer, Webflow and Plasmic offer rapid development of designs using AI. Whichever framework does this best will win the web development war for the next 10 years.

Serif returns

Designers have been gravitating towards serif typefaces once again, marking a shift from the previously dominant serif fonts. Minimalists, graphic designers, and web designers who prioritise accessibility have long favoured these clean and simple typefaces. Geometric sans and Swiss-style grotesque typefaces have gained popularity due to their renewed freshness and relevance.

Image source: typewold.com

Serif typefaces not only provide a clean and minimalist aesthetic for branding, packaging and print designs, but they also improve legibility and accessibility on digital platforms such as apps and websites. As digital accessibility gains more recognition from organisations, sans-serif typefaces are expected to take on a more prominent role in accessibility compliance. The Swiss school tradition, with classic serif fonts such as Neue Haas Grotesk and Univers, is a style to watch.

The resurgence of san-serif fonts in recent years can be attributed to their sleek and modern appearance, making them a favourite of designers aiming for a minimalist aesthetic. In the past, they were overshadowed by more ornate and decorative serif fonts. However, their versatility and simplicity have been rediscovered, and they are now being used to create a variety of designs – from logos to web layouts – for a bold and impactful visual impression.

Digital requirements have played a significant role in the renewed interest in serif fonts. They are easily readable on digital screens, making them an ideal choice for websites and mobile applications. Additionally, the popularity of flat design, which emphasises simplicity and minimalism, has further contributed to the return of serif fonts.

With their unadorned and sleek look, they are perfect for creating a clean and modern flat design aesthetic. Overall, the resurgence of sans-serif fonts has brought a refreshing change to the world of graphic and digital design, giving designers an easy way to create bold and impactful responses to design challenges.

Colour in 2023

Mid-century

A new era of colour emerged in graphic design, moving away from the bold neons of the late 2010s and the muted putty colours of the early 2020s. This 2023 trend encouraged designers to explore colour palettes with greater creativity and openness, resulting in a more fascinating and stylish colour landscape. While neons previously served to grab attention on early apps, and neutrals providing a sense of calm in the wake of the pandemic, the ‘mid-century’ tones of 2023 were far more sophisticated, tonal, and at times sensual. These colours, inspired by 1930s palettes, such as deep crimson, burnt orange, forest green, and powdery lavender, speak for themselves in advertising, websites and packaging. They are enveloping colours, with a comforting and luxurious quality that makes them ideal for high-end brands and their digital experiences.

Image Source: https://madmuseum.org

Candy

On the other end of the spectrum, there was a growing trend of utilising bright, playful, and candy-inspired colour palettes. This trend featured the use of neon hues, pastel colours, and bold and bright shades that are often inspired by confectionery and sweets. Designers explored new and innovative ways to incorporate candy colour palettes into their work. This trend was particularly popular in brands targeting younger audiences and digital experiences that coincide with social media trends as it can be utilised to create designs that are both fun and appealing to the user. Unless you were living under a rock, Barbie saturated every corner of our lives for a short spell in 2023 which took full advantage of this candy colour trend. Which came first, Barbie or the candy colour trend? Probably Barbie.

Image source: http://warnerbros.com

Liquid gradients

Liquid gradients emerged as a trend to refresh the long-standing gradient colour trend. These gradients, with their molten and fluid appearance, are characterised by glossy and oily textures and effects that add an alternative touch of creativity. Unlike the perfectly blended gradients of the past, liquid gradients have a more liberated feel and are adaptable from static to animated designs. With their artistic colour effects, they instantly elevate the look on screen and backgrounds. Additionally, typography and branding can be given an edge by incorporating liquid gradients. I don’t believe these will be long-standing trends but they're interesting nonetheless.

Image source: https://dribbble.com

Modern nostalgia

The nostalgic aesthetic trend that gained popularity in 2022 continued to grow and evolve in 2023. Modern nostalgia blends the past and the present to create something new and unique. The trend involves using vintage-inspired elements such as typography, images and patterns, but with a contemporary edge. Designers experimented with combining different styles from the 70s to Y2K to create something new yet familiar.

Image source: https://adentity.se/category/inspiration/

Nostalgia has become a major influence in the design world, shaping everything from product design to website graphics. The onset of the COVID-19 pandemic caused people to miss their loved ones and reminisce about happier days. This jump-started the nostalgia trend, which brands capitalised on. The use of nostalgia created an instant connection with their customers that was both powerful and meaningful. Through classic colour schemes, fonts and imagery, designers evoked a feeling of nostalgia for past times and connected with customers on a deeper level, subtly highlighting the brand's values. Like all design trends, it’ll be interesting to see how long this hangs around before it feels outdated again.

Dark mode gains more traction

Dark mode gained significant popularity in recent times, with more people now aware of its benefits. It is not a new trend by any means, similar to responsive design, but it is being requested more frequently to be integrated into digital designs. For some users, reading light text on a dark background is more comfortable, and there is evidence to suggest that dark mode may also enhance the battery life of smartphones and tablets. From a designer's perspective, dark mode provides greater flexibility to experiment with design elements and unleashes creative potential.

Incorporating dark mode into design systems is becoming more common, and it is expected to continue to be in demand. Dark mode enables users to enjoy a more comfortable and visually appealing experience, while allowing designers to unleash their creativity in new ways. By embracing dark mode, designers can create stunning and eye-catching designs that not only look great but also provide a comfortable and enjoyable user experience.

… and also AI

We simply can’t ignore the introduction of AI into digital design.

In 2023 there was a boom in AI tools and generative tools. How AI can practically be used in design processes is an interesting landscape that is continuing to evolve and be debated. My opinion is that we should embrace the application of AI in design as an ally and seek ways in which it can enhance our traditional workflows.

Keep Reading

Want more? Here are some other blog posts you might be interested in.

8 minute read

[{"itemId":"471b93ce-865f-4e85-adce-1724e8ecb6d6","title":"Disney characters, aged care and robots","introduction":"Technology has improved so much in the past decade. The amount of new things being invented has skyrocketed and things are evolving very quickly, almost too quickly. In some ways that can be a good thing, but after attending a session with Abi the robot at SXSW 2024, I concluded that’s not always the case. ","blogUrl":"/blog/disney-aged-care-and-robots","isFeatured":false,"authors":{"publishDate":"18 November 2024","readingTime":2,"authors":[{"authorName":"Jessica Djauhari","authorUrl":"/jessica"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/389ad1c9-1bc5-4ff6-83c2-271cc1702aa4/Jessica_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Jessica Djauhari"},"readingTime":2,"tags":[{"name":"Artificial Intelligence","codename":"artificial_intelligence"},{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/09d8861e-24f1-4a0c-ba7a-f687ad1cc114/Screenshot%202024-11-13%20at%202.33.18%E2%80%AFPM.png?h=350&fm=webp","alt":"Woman speaking on stage with robot","width":1600,"height":900},"lastModified":"2024-11-19T04:30:53.0031601Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"b72a65a3-3346-44e1-b4e5-2a1e12f400b7","title":"Negativity bias: how it's affecting your job","introduction":"As we reflect on the rapid changes in our work environment and the growing influence of emerging technologies, it’s crucial to understand how negativity bias can hold us back. Whether it’s responding to feedback, making decisions, or managing workplace relationships, this bias can skew our judgment and impact our career growth. ","blogUrl":"/blog/negativity-bias-how-it-s-affecting-your-job","isFeatured":false,"authors":{"publishDate":"14 November 2024","readingTime":6,"authors":[{"authorName":"Amelia Davis","authorUrl":"/amelia"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/8ded0b98-de42-4dc3-975b-9557d639dc30/Amelia_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Amelia Davis"},"readingTime":6,"tags":[{"name":"Artificial Intelligence","codename":"artificial_intelligence"},{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/9c091dfe-9dc7-4931-b99c-857c64db6894/pexels-googledeepmind-17484975%20%282%29.jpg?h=350&fm=webp","alt":"brain with colourful tangles","width":1600,"height":911},"lastModified":"2024-11-15T04:21:25.0583577Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"115a1739-f726-490a-bf6a-6de6d902d4cc","title":"Luminary attains Optimizely Gold Partner status","introduction":"We are pleased to announce that we are an Optimizely Gold Solution Partner.","blogUrl":"/blog/luminary-attains-optimizely-gold-partner-status","isFeatured":false,"authors":{"publishDate":"13 November 2024","readingTime":3,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":3,"tags":[{"name":"Optimizely","codename":"optimizely"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/d80f613f-73a8-445f-a728-2b4b0e8aaf95/Opti%20Gold%20hero.png?h=350&fm=webp","alt":"Optimizely badge on yellow-orange gradient background with Luminary brand detail","width":1600,"height":900},"lastModified":"2024-11-15T00:21:52.495645Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"3059f2dc-edfd-4d2d-98bb-b8c3484643ee","title":"Will AI agents and Super AI replace humans as managers?","introduction":"After attending a session at SXSW on AI in the workplace, Senior Front End Developer Andrew Lismanto delves into what the future may look like for managers in an AI-driven world.","blogUrl":"/blog/will-ai-agents-and-super-ai-replace-humans-as-managers","isFeatured":false,"authors":{"publishDate":"12 November 2024","readingTime":6,"authors":[{"authorName":"Andrew Lismanto","authorUrl":"/andrewl"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/3531f493-972d-472c-b2e5-d80dedb530c5/Andrew%20L_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Andrew Lismanto"},"readingTime":6,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/f7d24160-ac87-436d-ae79-0eb76ebae5b6/AI%20woman.png?h=350&fm=webp","alt":"Manager with AI looking over his shoulder","width":1600,"height":900},"lastModified":"2024-11-14T12:02:57.2892676Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"c241ee99-faad-4cbb-8ec7-03d1afaf8d6a","title":"From the SXSW stage to the boardroom: Storytelling at work","introduction":"Emma Andrews, our Director of Strategy, shares her reflections and insights from SXSW, drawing from a range of talks and discussions that highlighted the powerful impact of storytelling.","blogUrl":"/blog/from-the-sxsw-stage-to-the-boardroom-storytelling-at-work","isFeatured":false,"authors":{"publishDate":"11 November 2024","readingTime":9,"authors":[{"authorName":"Emma Andrews","authorUrl":"/emma"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b5cb5d7a-0830-4bc9-88d7-f9008ff59bd7/Emma_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Emma Andrews"},"readingTime":9,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/78b0d808-c39e-4194-ac8e-73ac0e977474/Emma%20presenting%20training%20-%20roadmap%20seminar%20lge.jpeg?h=350&fm=webp","alt":"Emma presenting roadmap strategy session","width":1600,"height":900},"lastModified":"2024-11-14T12:06:57.0142544Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"bff1c2ec-91d8-4694-bfcf-00d2e88a8a6b","title":"Beyond shareholder value: A new era of business","introduction":"A few weeks back we sponsored the B Corp meet-up at SXSW 2024, to show our support to the movement that is restoring the balance back to business. B Corp's don't believe in choice between economic growth or sustainability. We can have both. ","blogUrl":"/blog/beyond-shareholder-value-a-new-era-of-business","isFeatured":false,"authors":{"publishDate":"06 November 2024","readingTime":7,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":7,"tags":[{"name":"Culture","codename":"culture"},{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/10f6c960-25f7-45e6-8443-23838a67b6df/Marty%20presenting%20at%20B%20Corp%20meet-up.jpg?h=350&fm=webp","alt":"Marty presenting at B Corp","width":1600,"height":900},"lastModified":"2024-11-18T00:00:09.7295957Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"3ff749a9-370e-4139-9434-354cb14774d1","title":"The highlights of SXSW Sydney 2024","introduction":"Inspiration was surging for 38 of our team members, who came together from locations across Indonesia and Australia for this year’s SXSW in Sydney. \n\nWith over a thousand different sessions to attend, it was impossible to get to every session. So, we’ve wrapped up the top trends that we’ve seen emerging.","blogUrl":"/blog/the-highlights-of-sxsw-2024","isFeatured":false,"authors":{"publishDate":"28 October 2024","readingTime":4,"authors":[{"authorName":"Clarice Greening","authorUrl":"/clarice-greening"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/51f2c583-e730-4e65-9782-df419e11a65d/Clarice%20headshot%20square%20%20close.png?w=90&h=90&fm=webp","authorAlt":"Clarice Greening"},"readingTime":4,"tags":[{"name":"Culture","codename":"culture"},{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/4b8e7b5f-6da0-48bc-89d3-7c5e0f8db234/Screenshot%202024-10-28%20at%2012.14.42%E2%80%AFPM%20%281%29.png?h=350&fm=webp","alt":"Team Luminary in front of Sydney Opera House ","width":1600,"height":765},"lastModified":"2024-11-19T09:31:23.2011391Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"2d81ceef-35dd-4a4b-bef8-1399e2030ebe","title":"Building a modern web app: Unveiling the magic behind the scenes","introduction":"In today's digital world, having a robust, scalable, and secure web application is crucial for businesses aiming to stay ahead of the competition. Here’s a glimpse into the magic behind the scenes of our web app development process.","blogUrl":"/blog/building-a-modern-web-app-unveiling-the-magic-behind-the-scenes","isFeatured":false,"authors":{"publishDate":"23 October 2024","readingTime":4,"authors":[{"authorName":"Emmanuel Tissera","authorUrl":"/emmanuel"},{"authorName":"Josh Smith","authorUrl":"/josh"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/aa2a1751-9616-4b6d-ad57-637f7dfd0271/Emmanuel_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Emmanuel Tissera"},"readingTime":4,"tags":[{"name":"Development","codename":"development"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/97360c3d-d4ac-45d3-8410-db8a02b26f18/image1.jpg?h=350&fm=webp","alt":"Abstract pattern","width":1600,"height":900},"lastModified":"2024-10-24T06:12:24.0724256Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"dd669656-0003-4be5-a81b-9f5ee657231a","title":"Is Xperience by Kentico ready?","introduction":"Xperience by Kentico, Kentico's next-generation flagship DXP, is still relatively new on the scene, with a rapidly evolving roadmap. This regularly-updated post attempts to cut through the noise and help you determine whether you and the product are ready for each other yet.","blogUrl":"/blog/is-xperience-by-kentico-ready","isFeatured":false,"authors":{"publishDate":"23 October 2024","readingTime":5,"authors":[{"authorName":"Andy Thompson","authorUrl":"/andy"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/ad43a4aa-bf08-4120-9b61-052f2af0c804/Andy_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Andy Thompson"},"readingTime":5,"tags":[{"name":"Kentico","codename":"kentico"},{"name":"Xperience","codename":"xperience"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b049ebdd-ea6e-4f81-8f3c-8c4beb01ba63/dxp-crossroads.png?h=350&fm=webp","alt":"An illustration of a signpost in a wilderness, with signs pointing to common DXP features","width":1312,"height":736},"lastModified":"2024-11-07T22:24:00.4344632Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"12c18764-6a19-4a07-b6af-dc42a763bff9","title":"Xperience: Kentico's next-generation DXP","introduction":"Kentico's next-generation DXP, 'Xperience by Kentico', is their new flagship platform in 2024. But Kentico has been an established product for two decades. What makes this the 'next generation' rather than simply the 'next version'?","blogUrl":"/blog/xperience-by-kentico-next-generation-dxp","isFeatured":false,"authors":{"publishDate":"23 October 2024","readingTime":4,"authors":[{"authorName":"Andy Thompson","authorUrl":"/andy"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/ad43a4aa-bf08-4120-9b61-052f2af0c804/Andy_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Andy Thompson"},"readingTime":4,"tags":[{"name":"Kentico","codename":"kentico"},{"name":"Xperience","codename":"xperience"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/0c2694f2-9ad0-49d9-b846-fbdd3de3385a/robot-generations.png?h=350&fm=webp","alt":"Two generations of robots, rather and son, holding hands","width":1456,"height":816},"lastModified":"2024-11-07T22:24:52.417463Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"f105b23a-d1df-4882-ae7b-34295cfec6b6","title":"Umbraco Spring 2024 update ","introduction":"Technical Director Emmanuel Tissera covers the latest happenings in the world of Umbraco and Luminary’s involvement with the platform.","blogUrl":"/blog/umbraco-spring-2024-update","isFeatured":false,"authors":{"publishDate":"17 October 2024","readingTime":7,"authors":[{"authorName":"Emmanuel Tissera","authorUrl":"/emmanuel"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/aa2a1751-9616-4b6d-ad57-637f7dfd0271/Emmanuel_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Emmanuel Tissera"},"readingTime":7,"tags":[],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/0fbffc91-9592-4923-9803-0c022d606d2a/53795848842_1705a47cf4_o%20%281%29.jpg?h=350&fm=webp","alt":"Group picture at Umbraco Spring 2024 ","width":1600,"height":900},"lastModified":"2024-10-18T03:25:50.9188758Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"b46883a6-26ac-41e7-8b34-4a40ddca0d0d","title":"Google Analytics 4 tips and tricks","introduction":"It’s now been over a year since Google replaced Universal Analytics with GA4 – and the reviews have been mixed. We talked to a couple of Google Analytics ‘power users’ to get some insights into how to thrive rather than just survive on GA4.","blogUrl":"/blog/google-analytics-4-tips-and-tricks","isFeatured":false,"authors":{"publishDate":"16 October 2024","readingTime":9,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":9,"tags":[{"name":"Strategy","codename":"strategy"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/bb40f471-efaf-4f45-8df3-0766dcb451a4/GA4.jpg?h=350&fm=webp","alt":"GA4 on a laptop screen","width":1600,"height":902},"lastModified":"2024-10-17T06:30:45.3226878Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"03e30fc9-de51-4db0-90e5-ebab1ad861ce","title":"Will it fly? How to determine if there's a market for your digital product ","introduction":"Think you have a great idea for a digital product? Before you roll up your sleeves and start developing it, you need to make sure you have a clear vision and strategy, including figuring out if there is actually a market for your idea.","blogUrl":"/blog/will-it-fly-how-to-determine-if-there-s-a-market-for-your-digital-product","isFeatured":false,"authors":{"publishDate":"23 September 2024","readingTime":3,"authors":[{"authorName":"Josh Smith","authorUrl":"/josh"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/755fee77-3e9e-42ca-9f92-e88b0de4efdc/Josh_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Josh Smith"},"readingTime":3,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"Development","codename":"development"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/75024ee6-4ab3-4ec9-8861-65206b058fb1/pexels-rakicevic-nenad-233369-1262304.jpg?h=350&fm=webp","alt":"Paper plane being launched into the sky","width":1600,"height":900},"lastModified":"2024-10-01T06:41:55.3789013Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"99c90db0-c4b2-4f20-b217-f69644801c1e","title":"Cooking for a Cause","introduction":"Luminary lends a hand at OzHarvest to help nourish its food relief mission.","blogUrl":"/blog/cooking-for-a-cause","isFeatured":false,"authors":{"publishDate":"22 September 2024","readingTime":2,"authors":[{"authorName":"Clarice Greening","authorUrl":"/clarice-greening"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/51f2c583-e730-4e65-9782-df419e11a65d/Clarice%20headshot%20square%20%20close.png?w=90&h=90&fm=webp","authorAlt":"Clarice Greening"},"readingTime":2,"tags":[{"name":"Culture","codename":"culture"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/27b2eda9-2e2c-455b-a117-86b890268333/OzHarvest%20Sydney%20hero%20image.jpg?h=350&fm=webp","alt":"The Luminary and Fred Hollows team at Oz Harvest in Sydney ","width":1600,"height":900},"lastModified":"2024-11-13T22:35:13.6717919Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"467f3766-327d-46ca-9f1c-0d6c6ed4f802","title":"How to fund digital products: Part 2 - Innovation budget planning","introduction":"In this second instalment of our two-part series on funding digital products, we discuss how to make a compelling case for investment in a product that doesn't exist.","blogUrl":"/blog/how-to-fund-digital-products-innovation-budget-planning","isFeatured":false,"authors":{"publishDate":"16 September 2024","readingTime":5,"authors":[{"authorName":"Josh Smith","authorUrl":"/josh"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/755fee77-3e9e-42ca-9f92-e88b0de4efdc/Josh_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Josh Smith"},"readingTime":5,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"Design","codename":"design"},{"name":"Development","codename":"development"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/a5342a3a-80c5-467b-839a-e9a1fad81ee2/Gemini_Generated_Image_ts3f3ots3f3ots3f.jpeg?h=350&fm=webp","alt":"Graph image","width":1600,"height":900},"lastModified":"2024-09-17T01:30:17.6426724Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"d7853631-56b6-4dc9-846c-733e0961b531","title":"How to fund digital products: Part 1 - Traditional budget planning","introduction":"In part one of this two-part series, we'll look at some of the ways you can make a compelling case for investment using the data organisations typically have access to.","blogUrl":"/blog/how-to-fund-digital-products-traditional-budget-planning","isFeatured":false,"authors":{"publishDate":"15 September 2024","readingTime":4,"authors":[{"authorName":"Josh Smith","authorUrl":"/josh"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/755fee77-3e9e-42ca-9f92-e88b0de4efdc/Josh_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Josh Smith"},"readingTime":4,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"Design","codename":"design"},{"name":"Development","codename":"development"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/a8d24e9b-3931-4c4b-9573-7df096de8836/image3.jpg?h=350&fm=webp","alt":"Equations","width":1600,"height":900},"lastModified":"2024-09-17T01:30:48.4616588Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"03d251fc-7cf7-45c3-a00d-8c8636ae63e2","title":"Behind the scenes of one of Asia’s Best Places to Work","introduction":"Our People and Culture Director, Leah Champion, recently paid a visit to all of our offices across Indonesia with our CEO, Marty Drill. Here she shares her impressions of each of the different offices, what makes them unique, and how each one has contributed to Luminary’s recent recognition as one of Asia’s best places to work.","blogUrl":"/blog/behind-the-scenes-of-one-of-asia-s-best-places-to-work","isFeatured":false,"authors":{"publishDate":"04 September 2024","readingTime":5,"authors":[{"authorName":"Leah Champion","authorUrl":"/leah"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/e42dcde8-7a98-4a5d-8453-6512212be85f/Leah_thumb.jpeg?w=90&h=90&fm=webp","authorAlt":"Leah Champion"},"readingTime":5,"tags":[],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/21247032-9a6f-441f-889e-8d8a23e4ac23/Bali%2025yrs%202.jpg?h=350&fm=webp","alt":"Bali team 25yrs","width":1600,"height":899},"lastModified":"2024-09-05T07:48:29.5980107Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"33f41907-5baf-45d4-bafd-7731ebf1eab7","title":"Will AI destroy the art of human communication?","introduction":"We’ve asked what we can gain, but have we asked what we may lose? Generative AI is revolutionising communication, but an overreliance on it has the potential to lead to language atrophy, a loss of critical thinking, and an erosion of trust in human interactions, argues Senior UX Researcher Matt Dalla Rosa. ","blogUrl":"/blog/will-ai-destroy-the-art-of-human-communication","isFeatured":false,"authors":{"publishDate":"28 August 2024","readingTime":6,"authors":[{"authorName":"Matthew Dalla Rosa","authorUrl":"/matthew"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/65d2bc71-8403-494b-bd53-f0cf72b8962e/Matthew_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Matthew Dalla Rosa"},"readingTime":6,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"UX","codename":"ux"},{"name":"Artificial Intelligence","codename":"artificial_intelligence"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/9d94c4f6-caad-46b8-9c6f-408e5bda2576/Ethereal%20Congregation%20of%20Classical%20Expressions.jpg?h=350&fm=webp","alt":"Statue heads","width":1600,"height":901},"lastModified":"2024-08-29T03:32:45.288523Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"3fce673c-fb4b-4a8e-bd28-0c6f6663e01a","title":"SXSW - The vibe. The talks. The people.","introduction":"South By Southwest (SXSW) is back for its second year in Sydney from 14-20 October! SXSW is the premier conference in Australia and we are excited to be sending a solid contingent of the Luminary team to the event. ","blogUrl":"/blog/sxsw-the-vibe-the-talks-the-people","isFeatured":false,"authors":{"publishDate":"27 August 2024","readingTime":2,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":2,"tags":[],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/c9596f02-97fc-4b1a-b3ce-3b1518355b50/img_6037__1__720.jpg?h=350&fm=webp","alt":"A large group of Luminary team members standing in front of Sydney Harbour Bridge at SXSW 2023","width":720,"height":540},"lastModified":"2024-08-30T00:53:04.8800678Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"c9d2e7be-24db-41ec-921a-6c37e9d5ad25","title":"Luminary named #02 Best Places to Work in Indonesia!","introduction":"Luminary has made the Top 10 Best Places to Work Indonesia list for the second year in a row, this year taking out position #02.","blogUrl":"/blog/luminary-ranked-2nd-best-places-to-work-in-indonesia","isFeatured":false,"authors":{"publishDate":"03 August 2024","readingTime":3,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":3,"tags":[{"name":"Culture","codename":"culture"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/96d629ca-53db-46e6-b5fd-d550ac839411/PXL_20240731_120116497.jpg?h=350&fm=webp","alt":"Marty and Indonesian team accepting GPTW award","width":3991,"height":2240},"lastModified":"2024-08-05T05:18:14.0319839Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"17999e30-f61b-424e-a765-21f09b4d4ea3","title":"My internship experience at Luminary: A journey in Marketing and People & Culture\n","introduction":"Our recent Marketing and People & Culture intern, Chloe Andrews, shares her experience of working with Luminary.","blogUrl":"/blog/my-internship-experience-at-luminary","isFeatured":false,"authors":{"publishDate":"30 July 2024","readingTime":3,"authors":[{"authorName":"Chloe Andrews","authorUrl":""}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/f3092c3f-0f5f-43e5-9ffb-34af37052bb9/Untitled%20design%20%285%29-modified.png?w=90&h=90&fm=webp","authorAlt":"Chloe Andrews"},"readingTime":3,"tags":[{"name":"Culture","codename":"culture"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/c87037d9-902b-4425-ac82-da695153ddc4/IMG_3897.JPG?h=350&fm=webp","alt":"Picture of Chloe Andrews standing against Melbourne city lights","width":2048,"height":1365},"lastModified":"2024-07-31T11:53:43.3997322Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"9711f80b-78bb-44a5-969c-77d2b7f170fa","title":"Evolving your SEO strategy for Google’s upcoming AI search experience","introduction":"Search, as we know it, is in a state of flux. In Australia, we wait with curiosity – and no release date for Google to roll out its new AI-generated search results module, AI Overviews, known as AIO. This is a new section of the search results page that will provide answers and suggestions generated by AI.","blogUrl":"/blog/evolving-your-seo-strategy-for-google-s-upcoming-ai-search-experience","isFeatured":false,"authors":{"publishDate":"28 July 2024","readingTime":7,"authors":[{"authorName":"Shayna Burns","authorUrl":"/shayna"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/83a416d3-1fe5-4780-9c56-455dd7348b4f/Shayna_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Shayna Burns"},"readingTime":7,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"Artificial Intelligence","codename":"artificial_intelligence"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/cc55b2ed-6cff-4a4d-908f-5707c579d408/Screenshot%202024-07-31%20at%2011.54.34%20am.png?h=350&fm=webp","alt":"Picture of the iPhone with AI Overviews generating an outcome","width":2302,"height":1302},"lastModified":"2024-08-22T00:39:30.475903Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"d079b32e-20b0-4afb-93d5-f318b5330702","title":"Foundations of personalisation","introduction":"In today's digital landscape, personalisation isn't just a buzzword; it's a strategic imperative.","blogUrl":"/blog/foundations-of-personalisation","isFeatured":false,"authors":{"publishDate":"18 July 2024","readingTime":5,"authors":[{"authorName":"Josh Smith","authorUrl":"/josh"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/755fee77-3e9e-42ca-9f92-e88b0de4efdc/Josh_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Josh Smith"},"readingTime":5,"tags":[],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/40747a78-7e30-4db5-976f-c4ad7a04496f/personalisation%20blog.jpeg?h=350&fm=webp","alt":"Picture of seven bodies standing together to depict personalisation","width":1200,"height":655},"lastModified":"2024-07-29T02:32:36.6448083Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"96de1b53-4de3-4a8e-a1b1-95ffd2181752","title":"Figma releases new tools at Figma Config APAC in Singapore","introduction":"The passion and energy were contagious at Figma Config APAC, reminding us of the immense power of design to connect and inspire. As Figma Enterprise clients, Luminary hopes to further build upon the Figma community in Melbourne and Australia.","blogUrl":"/blog/figma-releases-new-tools-at-figma-configapac-in-singapore","isFeatured":false,"authors":{"publishDate":"16 July 2024","readingTime":4,"authors":[{"authorName":"Thom Bransom","authorUrl":"/thom"},{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/9cf8c468-76a6-48b9-8cf5-47f5f3165ce1/Thom_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Thom Bransom"},"readingTime":4,"tags":[{"name":"Design","codename":"design"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/d374e6f0-5596-4510-84ab-b23cda9b6226/Figma%20CONFIG.jpg?h=350&fm=webp","alt":"Picture of the screen at Figma ConfigAPAC","width":1200,"height":637},"lastModified":"2024-07-25T01:40:44.0947167Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"63f76a29-c2fd-4c82-8bbf-2e6ff04e0dc7","title":"Luminary turns 25","introduction":"This wasn't a birthday we were going to let pass without a bang! We share a couple of exciting announcements about how we're marking our 25 years, and reminisce about our early days as an emerging digital agency.","blogUrl":"/blog/luminary-turns-25","isFeatured":false,"authors":{"publishDate":"24 June 2024","readingTime":7,"authors":[{"authorName":"Claire Dunton","authorUrl":"/claire"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/cf79ac7c-788d-4e5e-8d2d-1e7f1e7af7bc/Jess%20Goode%20headshot%20%281%29.png?w=90&h=90&fm=webp","authorAlt":"Claire Dunton"},"readingTime":7,"tags":[{"name":"Culture","codename":"culture"},{"name":"News","codename":"news"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/1654369b-ceb5-49a1-98db-48e5cd1267b5/Melb%20team%20celebration%20-%201600%20x%20900.png?h=350&fm=webp","alt":"Picture of the Luminary Australian team celebrating 25 years with confetti","width":1600,"height":900},"lastModified":"2024-07-09T08:08:24.770284Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"2001817e-5bf1-4d05-95ae-46967787a1c1","title":"Source control on Umbraco Cloud – are you doing it right?","introduction":"Umbraco Cloud lets you push your code directly to the repository that Cloud gives you – but just because you can do it, doesn’t necessarily mean you should. ","blogUrl":"/blog/source-control-on-umbraco-cloud-are-you-doing-it-right","isFeatured":false,"authors":{"publishDate":"20 May 2024","readingTime":4,"authors":[{"authorName":"Mario Lopez","authorUrl":"/mario"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/3cf9c6db-7758-4edf-930a-926af717a310/Mario_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Mario Lopez"},"readingTime":4,"tags":[{"name":"Umbraco","codename":"umbraco"}],"lastModified":"2024-07-17T03:15:17.2860021Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"e581bb52-5a91-4f49-8b57-9c7aa7af4dc3","title":"20 years of partnership - Fleet Plant Hire and Luminary","introduction":"Luminary custom developed an application for Fleet that operates their business","blogUrl":"/blog/20-years-of-partnership-fleet-and-luminary","isFeatured":false,"authors":{"publishDate":"23 April 2024","readingTime":4,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":4,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"Development","codename":"development"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/d2835e91-2bfc-4da1-9c88-700fe5cfe0ea/FPH%20Hero%20image.jpg?h=350&fm=webp","alt":"Picture of the Fleet Plant Hire team and Luminary team at MCG","width":1600,"height":1000},"lastModified":"2024-05-02T01:40:09.8458604Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"efc83f46-1bc9-4513-9e76-bb4b166f4cd7","title":"Luminary Launches BeFit Program","introduction":"New habits are hard to start and harder to stick with, but what if we could decrease the number of steps between our team and good habits?","blogUrl":"/blog/luminary-launches-befit-program","isFeatured":false,"authors":{"publishDate":"21 April 2024","readingTime":2,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":2,"tags":[{"name":"Culture","codename":"culture"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b03e0042-a971-454b-a555-f159614cce99/Jaka.jpeg?h=350&fm=webp","alt":"Picture of Jaka and Andik running and training in Bali","width":6955,"height":4637},"lastModified":"2024-05-15T04:54:32.2718687Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"063b38a1-64a5-4918-9af0-6b4057d9b3b0","title":"Empowering enterprises with Sitecore XM Cloud","introduction":"The desire for increased marketer productivity, seamless omnichannel experiences, and cost optimisation is a constant thread across our client base. Sitecore XM Cloud is a future-proof solution designed to empower enterprises and address these critical needs.","blogUrl":"/blog/empowering-enterprises-with-sitecore-xm-cloud","isFeatured":false,"authors":{"publishDate":"15 April 2024","readingTime":6,"authors":[{"authorName":"Emmanuel Tissera","authorUrl":"/emmanuel"},{"authorName":"Erian Suwandi","authorUrl":"/erian"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/aa2a1751-9616-4b6d-ad57-637f7dfd0271/Emmanuel_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Emmanuel Tissera"},"readingTime":6,"tags":[],"lastModified":"2024-04-16T09:05:09.1395948Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"25a62881-55f2-4b53-b635-90ed239e27fd","title":"Luminary’s Sarah Dam and Grace Purton-Long short-listed for Women Leading Tech Awards","introduction":"We’re thrilled to announce that not one, but two of our Luminary team members have been short-listed for Women Leading Tech Awards, Sarah Dam and Grace Purton-Long.","blogUrl":"/blog/luminary-women-nominated-women-leading-tech-awards","isFeatured":false,"authors":{"publishDate":"17 March 2024","readingTime":5,"authors":[{"authorName":"Claire Dunton","authorUrl":"/claire"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/cf79ac7c-788d-4e5e-8d2d-1e7f1e7af7bc/Jess%20Goode%20headshot%20%281%29.png?w=90&h=90&fm=webp","authorAlt":"Claire Dunton"},"readingTime":5,"tags":[],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/1700a228-cb8c-4970-afe0-509f1e6d51ec/Womens%20in%20tech%20noms.png?h=350&fm=webp","alt":"Picture of Sarah and Grace standing against a black background","width":1600,"height":900},"lastModified":"2024-03-18T09:39:26.8354492Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"6d3573ba-0008-45a0-be68-7033a23ee001","title":"Regulating the use of generative AI in the workplace ","introduction":"Does your workplace have an AI Policy? If not, it’s time to start thinking about implementing one. Below are some factors you should consider in developing guidelines for the responsible use of AI.","blogUrl":"/blog/regulating-the-use-of-generative-ai-in-the-workplace","isFeatured":false,"authors":{"publishDate":"14 March 2024","readingTime":6,"authors":[{"authorName":"Andy Thompson","authorUrl":"/andy"},{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/ad43a4aa-bf08-4120-9b61-052f2af0c804/Andy_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Andy Thompson"},"readingTime":6,"tags":[{"name":"Artificial Intelligence","codename":"artificial_intelligence"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/43921a64-87d9-4e27-926a-d3f77c019a33/2150912089.jpg?h=350&fm=webp","alt":"Robot and human staring into each other's eyes - Image by Freepik","width":1600,"height":901},"lastModified":"2024-03-14T22:25:55.5401403Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"2e3da869-61fc-41b1-8318-ed58b99507b3","title":"Should businesses be in the business of driving social change?","introduction":"Companies are increasingly being pushed to take a stronger stance on social issues, while at the same time facing pressure to not be 'too political’. Navigating the balance is no easy task.","blogUrl":"/blog/should-businesses-be-in-the-business-of-driving-social-change","isFeatured":false,"authors":{"publishDate":"11 March 2024","readingTime":7,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":7,"tags":[{"name":"Culture","codename":"culture"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/61c967e4-bbb3-47d2-9381-766d70547db0/BLM%20protest.jpg?h=350&fm=webp","alt":"BLM protest","width":1600,"height":900},"lastModified":"2024-03-12T00:17:04.2354953Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"4dc4410f-9f0a-4bd8-859a-6a0322948ac1","title":"Luminary wins back-to-back Optimizely Partner of the Year award!","introduction":"Luminary has been named Optimizely’s ANZ Solution Partner of the Year for the second year running.","blogUrl":"/blog/luminary-wins-back-to-back-optimizely-partner-of-the-year-award","isFeatured":false,"authors":{"publishDate":"21 February 2024","readingTime":2,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":2,"tags":[{"name":"Awards","codename":"awards"},{"name":"News","codename":"news"},{"name":"Optimizely","codename":"optimizely"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b62a02a9-f3a2-41a8-ac9c-c741b18f7228/Opti%20solution%20partner.jpeg?h=350&fm=webp","alt":"Luminary receiving Opti award","width":1599,"height":900},"lastModified":"2024-02-23T04:25:55.5183316Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"40d2229c-ffbd-4fe7-b8c5-1602659323a0","title":"Introducing our new charity program, Luminary Hearts + Hands","introduction":"While we have always been big supporters of charities and NFPs, this year we decided to formalise our commitment with the launch of our new charity program, Luminary Hearts + Hands. ","blogUrl":"/blog/introducing-our-new-charity-program-luminary-hearts-hands","isFeatured":false,"authors":{"publishDate":"19 February 2024","readingTime":3,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":3,"tags":[{"name":"Culture","codename":"culture"},{"name":"News","codename":"news"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/999741b7-6a0a-43d3-a082-92a0c0f65f74/OzHarvest%20group.jpeg?h=350&fm=webp","alt":"Luminary at OzHarvest","width":1600,"height":900},"lastModified":"2024-02-20T10:45:33.1449695Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"69dd8ef2-94fc-4600-9e25-a4af5b70dcd8","title":"Tracking with consent: what you need to know about cookie pop-ups","introduction":"Cookie consent pop-ups are fast becoming ubiquitous – even for sites that aren’t technically obliged to carry them. But how do you respect users' right to privacy while still collecting valuable data to improve the customer experience?","blogUrl":"/blog/what-you-need-to-know-about-using-cookie-pop-ups","isFeatured":false,"authors":{"publishDate":"04 February 2024","readingTime":6,"authors":[{"authorName":"Sarah Crooke","authorUrl":"/sarahc"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/d1d6bd1e-f59e-455c-bb78-faf4129f477e/Sarah_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Sarah Crooke"},"readingTime":6,"tags":[{"name":"Strategy","codename":"strategy"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/41189654-3fce-47be-b4ee-c4a167609080/BLOG%20POST%20COVER.png?h=350&fm=webp","alt":"Picture of a privacy icon and cookie on a purple computer screen","width":1600,"height":900},"lastModified":"2024-02-07T00:18:16.8174039Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"886410d7-e896-44a3-98d1-221728a37f8c","title":"The digital design trends that shaped 2023 ","introduction":"Gradients made a comeback, bold typography options never left us, and we all got a little closer to bridging the gap between design and development.","blogUrl":"/blog/the-digital-design-trends-that-shaped-2023","isFeatured":false,"authors":{"publishDate":"09 January 2024","readingTime":9,"authors":[{"authorName":"Thom Bransom","authorUrl":"/thom"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/9cf8c468-76a6-48b9-8cf5-47f5f3165ce1/Thom_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Thom Bransom"},"readingTime":9,"tags":[],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/bdd1a2fa-c30c-44b2-bd48-cfbac51ce504/Hero%20Post..png?h=350&fm=webp","alt":"Picture of candy colour design examples","width":1600,"height":900},"lastModified":"2024-01-30T04:15:13.022751Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"3524f3ba-1ba5-412b-a401-dcaebad77173","title":"Umbraco Cloud Australian data centre welcomes first commercial customer","introduction":"Luminary has delivered the first commercial customer to the Umbraco Cloud Australian data centre.","blogUrl":"/blog/umbraco-cloud-australian-data-centre-welcomes-first-commercial-customer","isFeatured":false,"authors":{"publishDate":"13 December 2023","readingTime":4,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"},{"authorName":"Emmanuel Tissera","authorUrl":"/emmanuel"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":4,"tags":[{"name":"Hosting","codename":"hosting"},{"name":"Umbraco","codename":"umbraco"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/e75db622-d2b5-43d7-ac6f-78eb2299829d/Screenshot%202023-12-18%20at%205.13.04%20pm.png?h=350&fm=webp","alt":"R&J Batteries home page","width":1599,"height":900},"lastModified":"2024-02-22T23:11:01.3753961Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"7d56ef5b-bfb6-4f38-aada-2220a73d2f4b","title":"Digital predictions for 2024","introduction":"In our annual meeting of the minds, our industry experts dissect every angle of digital and predict what technologies and trends will shape the year ahead.","blogUrl":"/blog/digital-predictions-for-2024","isFeatured":false,"authors":{"publishDate":"07 December 2023","readingTime":10,"authors":[{"authorName":"Claire Dunton","authorUrl":"/claire"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/cf79ac7c-788d-4e5e-8d2d-1e7f1e7af7bc/Jess%20Goode%20headshot%20%281%29.png?w=90&h=90&fm=webp","authorAlt":"Claire Dunton"},"readingTime":10,"tags":[{"name":"Strategy","codename":"strategy"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b1e03749-e098-4338-9e46-15cc106c8272/Blog%20Banner%20img-crystal%20ball.jpg?h=350&fm=webp","alt":"Crystal ball image in hands","width":1600,"height":900},"lastModified":"2024-06-25T09:08:20.7092983Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"f8aa5d0c-57b2-49c2-beab-8f8f2df878f6","title":"The moments that shaped our year","introduction":"From winning the Australian web industry’s most prestigious award, to being named on the Best Workplaces List in Australia, Indonesia and Asia, it’s been a pretty big year for us. Here are some of our highlights.","blogUrl":"/blog/the-moments-that-shaped-our-year-2023","isFeatured":false,"authors":{"publishDate":"04 December 2023","readingTime":4,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":4,"tags":[{"name":"Culture","codename":"culture"},{"name":"News","codename":"news"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/1fc9ecf9-a566-4abc-9d65-fba50ee5669a/SXSW%20Opera%20House.jpg?h=350&fm=webp","alt":"Some of our team members in front of the Opera House","width":1600,"height":900},"lastModified":"2024-01-22T18:58:08.5163953Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"08db9528-69e2-44bb-b06f-d63b8f8ee243","title":"Is open source B.A.D? Reflections inspired by SXSW…","introduction":"Luminary Technical Director Emmanuel Tissera shares some lessons learned from SXSW Sydney about open source and open innovation. ","blogUrl":"/blog/is-open-source-bad-reflections-inspired-by-sxsw","isFeatured":false,"authors":{"publishDate":"20 November 2023","readingTime":4,"authors":[{"authorName":"Emmanuel Tissera","authorUrl":"/emmanuel"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/aa2a1751-9616-4b6d-ad57-637f7dfd0271/Emmanuel_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Emmanuel Tissera"},"readingTime":4,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b7a03f10-17ca-453d-8155-dfafc0fb8824/PXL_20231016_043749157~2.jpg?h=350&fm=webp","alt":"Start-up panelists from SXSW","width":2967,"height":1668},"lastModified":"2023-11-30T04:32:34.2468015Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"afe1d75b-d813-4d8b-b5c6-2ad14c86acbc","title":"A design perspective on the future of technology","introduction":"Four Luminary designers attended SXSW Sydney, and countless ideas emerged. Here are some of the key takeaways from the panels, talks and experiences our design team enjoyed.","blogUrl":"/blog/design-perspective-on-the-future-of-technology","isFeatured":false,"authors":{"publishDate":"19 November 2023","readingTime":8,"authors":[{"authorName":"Grace Purton-Long","authorUrl":"/grace"},{"authorName":"Kelvin Lin","authorUrl":"/kelvin"},{"authorName":"Renu Gudlawar","authorUrl":"/renu"},{"authorName":"Thom Bransom","authorUrl":"/thom"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/aea89168-f277-48ac-8727-0372716b0993/Grace_thumb%20v2.jpeg?w=90&h=90&fm=webp","authorAlt":"Grace Purton-Long"},"readingTime":8,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/d226397b-142f-4853-a1af-b210773be1bc/BT2_0533_qmqIRkrK_20231019051530-scaled.jpg?h=350&fm=webp","alt":"Picture of a man standing behind a SXSW Sydney branded podium.","width":1199,"height":750},"lastModified":"2024-05-15T04:54:12.1003685Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"d9f76c1e-f19c-4006-abf4-32c283589004","title":"The age of too much information","introduction":"Have you ever been deprived of something and wanted more? Are you becoming mentally obese? It could be a result of your information diet.","blogUrl":"/blog/the-age-of-too-much-information","isFeatured":false,"authors":{"publishDate":"16 November 2023","readingTime":4,"authors":[{"authorName":"Amelia Davis","authorUrl":"/amelia"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/8ded0b98-de42-4dc3-975b-9557d639dc30/Amelia_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Amelia Davis"},"readingTime":4,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/a6562ca6-4479-4584-a842-9ff3e5cdbc97/jorge-franganillo-34zq7tzqRSw-unsplash.jpg?h=350&fm=webp","alt":"Picture of fake news hero image","width":3515,"height":1756},"lastModified":"2023-11-30T05:23:06.7500875Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"99f96e05-242d-4fea-a31f-3037d308306e","title":"Navigating the mind: SXSW insights from non-obvious thinkers","introduction":"In a world that demands constant adaptation and innovation, two thought leaders, Ray Good and Rohit Bhargava, offered distinct yet interconnected perspectives in their talks.","blogUrl":"/blog/navigating-the-mind-sxsw-insights-from-non-obvious-thinkers","isFeatured":false,"authors":{"publishDate":"14 November 2023","readingTime":5,"authors":[{"authorName":"Martina Ricci","authorUrl":"/martina"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b8029e8e-a15f-48cc-ad86-1621e2aae332/Martina_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Martina Ricci"},"readingTime":5,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b20e7d51-f1c6-4bc7-a3e1-ec026bd49ec9/PXL_20231017_001941105.jpg?h=350&fm=webp","alt":"Picture of Rohit at SXSW Sydney","width":1200,"height":675},"lastModified":"2023-11-30T04:33:17.6573Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"783c82f7-93f7-474a-8a11-ff0a627a5182","title":"All eyes on AI: what we learnt at SXSW that marketers should consider","introduction":"SXSW attendees hoping to avoid the topic of AI would be sorely disappointed, as AI was woven into almost all talks and panel discussions from the first day of the festival to the last.","blogUrl":"/blog/all-eyes-on-ai-what-we-learnt-at-sxsw-that-marketers-should-consider","isFeatured":false,"authors":{"publishDate":"12 November 2023","readingTime":4,"authors":[{"authorName":"Claire Dunton","authorUrl":"/claire"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/cf79ac7c-788d-4e5e-8d2d-1e7f1e7af7bc/Jess%20Goode%20headshot%20%281%29.png?w=90&h=90&fm=webp","authorAlt":"Claire Dunton"},"readingTime":4,"tags":[{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/8b7d4586-3727-4b5a-a02a-8eb9a6df0434/SXSW%20AI%20image.jpg?h=350&fm=webp","alt":"Picture of the SXSW Sydney sign against a blue sky","width":1200,"height":750},"lastModified":"2023-11-30T04:31:59.4499295Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"04627872-c1b5-43fa-b458-c0df1548e9ae","title":"UNICEF investing in start-ups","introduction":"How do you get tech companies to invest in technology to support children in developing countries? Invest in them!","blogUrl":"/blog/unicef-investing-in-startups","isFeatured":false,"authors":{"publishDate":"19 October 2023","readingTime":3,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":3,"tags":[],"lastModified":"2023-11-22T07:31:21.7185784Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"4fd2a83b-ca60-4f1b-bef9-7a6cd2667722","title":"The power of storytelling in fundraising – our Fred's Big Run journey so far","introduction":"Marketing manager Tami Iseli takes stock of Luminary’s involvement in charity initiative ‘Fred’s Big Run’ over the past four years, and the role that storytelling has played in rallying our team to get behind the cause.","blogUrl":"/blog/the-power-of-storytelling-in-fundraising-our-fred-s-big-run-journey-so-far","isFeatured":false,"authors":{"publishDate":"10 September 2023","readingTime":7,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":7,"tags":[{"name":"Culture","codename":"culture"},{"name":"News","codename":"news"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/837e0491-9a9c-435f-a067-b93e98e5b0e3/FBR%20kick-off%202023.jpeg?h=350&fm=webp","alt":"FBR 2023","width":1600,"height":900},"lastModified":"2023-11-28T06:59:25.315262Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"7be67dd8-675c-5ee0-849c-6aa934b21790","title":"Why conducting a content audit is essential ","introduction":"Performing a content audit is a crucial step in optimising a website's performance. It can help identify outdated or irrelevant content, identify content gaps, improve SEO efforts, enhance user experience, and save time and resources. ","blogUrl":"/blog/how-to-do-a-content-audit-and-why-you-should","isFeatured":false,"authors":{"publishDate":"31 July 2023","readingTime":5,"authors":[{"authorName":"Victoria Whatmore","authorUrl":"/victoria"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/1c65b8af-9e2b-4796-bc14-12cf4aebce9c/Victoria_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Victoria Whatmore"},"readingTime":5,"tags":[{"name":"Strategy","codename":"strategy"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/21666b50-b807-44da-adf4-057438e6d157/Content%20Audit.jpg?h=350&fm=webp","alt":"Content Audit","width":1600,"height":900},"lastModified":"2024-01-30T21:59:46.4488246Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"3c43696d-7fec-4f43-9770-7a60294c3028","title":"Luminary set to descend on SXSW Sydney","introduction":"For the first time in its 37-year history, South By Southwest is making its way to Sydney, and a solid contingent of the Luminary team will be making an appearance at the event. Find out why we’re making the investment to send our team and why we think it’s an unmissable event for leaders in digital.","blogUrl":"/blog/luminary-set-to-descend-on-sxsw-sydney","isFeatured":false,"authors":{"publishDate":"19 July 2023","readingTime":4,"authors":[{"authorName":"Marty Drill","authorUrl":"/marty"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/70a3ac0b-1f44-4b3e-abea-2117d3ac9c5d/Marty_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Marty Drill"},"readingTime":4,"tags":[{"name":"Culture","codename":"culture"},{"name":"SXSW","codename":"sxsw"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/b02fd3cc-8d87-4487-b2cd-566c3b549824/SXSW%20Syd%202023.jpeg?h=350&fm=webp","alt":"A photo of the SXSW Sydney 2023 stand from SXSW in Austin, 2023","width":1600,"height":896},"lastModified":"2023-11-30T04:34:03.0626228Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"8f0b1fcd-a49b-443a-bc2d-5cf7d4be9882","title":"UNICEF and Luminary take out top gong at Australian Web Awards","introduction":"The UNICEF Australia website, designed and built by Luminary, has won the overall site of the year award in the Australian Web Awards. \n\n","blogUrl":"/blog/unicef-and-luminary-take-out-top-gong-at-australian-web-awards","isFeatured":false,"authors":{"publishDate":"20 May 2023","readingTime":3,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":3,"tags":[{"name":"News","codename":"news"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/273e113d-6a29-4322-98e1-80c8920bbe8d/Unicef%20and%20Luminary%20accepting%20the%20AWA%20award%20copy.jpeg?h=350&fm=webp","alt":"Unicef and Luminary accepting the AWA McFarlane Award for Excellence","width":1600,"height":900},"lastModified":"2023-11-30T05:47:56.1394341Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"},{"itemId":"7f1aca1d-bc4b-4688-9439-fa1b3172d03b","title":"Headless v Traditional CMS - which one is right for you?","introduction":"In March 2023, Luminary hosted an expert panel with representatives from five leading CMS and DXP platforms, discussing the topic of headless CMS, and how organisations can decide whether it is right for them.","blogUrl":"/blog/headless-v-traditional-cms-panel-2023","isFeatured":false,"authors":{"publishDate":"05 April 2023","readingTime":16,"authors":[{"authorName":"Tami Iseli","authorUrl":"/tami"},{"authorName":"Andy Thompson","authorUrl":"/andy"},{"authorName":"Adam Griffith","authorUrl":"/adam"}],"authorImageUrl":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/5f1c7c01-0c57-4e76-9487-3b24a04b95ca/Tami_thumb.jpg?w=90&h=90&fm=webp","authorAlt":"Tami Iseli"},"readingTime":16,"tags":[{"name":"Strategy","codename":"strategy"},{"name":"Composable DXP","codename":"composable_dxp"},{"name":"MACH","codename":"mach"}],"img":{"src":"https://assets-us-01.kc-usercontent.com:443/90e79cae-25c6-00b5-6f5b-27efe5c250ab/41fb6bd9-aa7b-469e-a801-c9952055da9d/Headless%20CMS%20panel%20event.jpeg?h=350&fm=webp","alt":"Headless CMS panel","width":1600,"height":900},"lastModified":"2024-09-16T08:01:47.1233342Z","codeNameHeroImage":"hero_image","codeNameTitle":"title"}]

The Luminary newsletter

The Luminary newsletter

The Luminary newsletter

The Luminary newsletter

The digital design trends that shaped 2023

Variables f.k.a ‘design tokens’

Greater advocacy for accessibility

No code or no design?

Serif returns

Colour in 2023

Mid-century

Candy

Liquid gradients

Modern nostalgia

Dark mode gains more traction

… and also AI

Want to take the design of your site to the next level?

Keep Reading